Monday, January 13, 2014

Less is More

Website Usability: 

It is a well-known fact that people will scan web pages, instead of reading them from top to bottom, so keep product descriptions brief and to the point. 

Respect your website visitor's time and they will repay you in kindness by considering making a purchase.

  • Use bullet points
  • Use a web-friendly font
  • Experiment with larger fonts
  • Break text blocks into smaller paragraphs
  • Adjust the line spacing (if possible) to avoid packing text lines
  • Don't be afraid of white space

If you have a tip you'd like me to include, please share.

Thank you!